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Ad Specs

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Pre-Roll Plus

A super effective pre-roll that incorporates a highly engaging call to action (CTA). The dynamic CTA is great for driving increased awareness of the advertiser's goal. The CTA appears shortly after the video starts and runs for its duration.

Viewer Experience

  • A :15 or :30 second pre-roll begins playback.
  • After a short period of time, a "bug" appears over the pre-roll.
  • The viewer can engage with the bug.
  • The bug may contain one interactive feature and one click-out.
  • The format does not include an engagement slate.

Options

  • The bug can be any shape, in any location, and can appear at any cue point.
  • One custom click-through URL can be configured to drive click-through rate. Social share features do not count as custom click-through URLs.
Pre-Roll Plus
Publisher Player RequirementsMinimum player size for delivery is 300x169px (16:9 aspect ratio)
Execution TimelineAllow 1 week for execution.
  • Creative calls with client are recommended.
  • 4-day timeline for creative build.
  • Any major creative change during the campaign flight requires an additional 3-4 day build time.
Pre-Roll Specs
  • Size: 640x480 (4:3) or 640x360 (16:9)
  • File Type: MOV or FLV
  • Max Video File Size: MOV-20MB / FLV-3MB
  • Video Length: 15 or 30 seconds
  • Frame Rate: 24 or 30 FPS
  • Audio: 128kbps/ 44khz
  • Minimum Bit Rate: 600kbps
  • Aspect Ratio: 4:3 standard / 16:9 widescreen
  • Recommended Codecs: All standard Quicktime Codecs except DVCPRO-HD and HDV 1081i60
Bug SpecsThe bug can be positioned anywhere on top of the video. It can be animated, and can fade or slide in. The bug is custom-shaped so it does not cover important sections of the video. It should not exceed 20% of the video size.
  • Size: Dynamically scales to appropriate percentages, depending on width and height of publisher's video player
  • File Type: FLA and SWF or PSD
  • Flash Version: CS3 or higher, AS 3.0
  • Frame Rate: 24 or 30 FPS
  • Max Animation Duration: 15 seconds
  • Logo or Brand Images: High-resolution image file (.TIFF, .EPS, layered .PSD, .FLA)
  • Fonts: All used in delivered assets
  • The bug should include a call-to-action message, such as "Click to learn more."
  • The bug can incorporate a single interactive feature.
Companion Banner SpecsPreferred third-party ad tags in iFrames with a no script image call for Flash-based environments. If Tremor Video hosts the creative:
  • Size: 300x250
  • File Type: JPG/GIF
  • Max File Size: 75K


Contact your Tremor Video Sales Representative or Account Manager for details on any of our ad formats.