Ad Specs
Pre-Roll Extended Play
Distribute your extended content — and engage viewers everywhere — by leveraging the reach of Tremor Video's standard :15 and :30 second inventory. Viewers watch :15/:30 of your video, with the option to continue to watch the entire video (up to five minutes) — all within the Pre-Roll Extended Play unit. Now, your extended content can run across all publishers in the Tremor Video network without the constraints of :60 ad inventory.
Viewer Experience: Continuous Extended Content Video Execution
- Extended content video (up to 5 minutes) begins playback.
- An overlay trigger appears in the top right corner.
- Rolling over or clicking on the overlay continues the extended content video.
- If there is no viewer interaction, an end slate appears for the last five seconds of the ad (:30 or :15) with buttons to click to the extended content video or skip to content.
- A "bug" appears over the video and may contain one interactive feature and one click-out.
Viewer Experience: Teaser and Extended Content Video (Two Video) Execution
- A :15 or :30 second teaser video begins playback.
- An overlay trigger appears in the top right corner.
- Rolling over or clicking on the overlay trigger launches the extended content video.
- If there is no viewer interaction, an end slate appears for the last five seconds of the ad (:30 or :15) with buttons to click to the extended content video or skip to content.
- A "bug" appears over the video and may contain one interactive feature and one click-out.
Options
- Call-to-action messaging on the overlay trigger and end slate is configurable.
- The bug can be any size, in any location, and appears at any cue point after the viewer has selected to watch the extended content video.
- One custom click-through URL can be configured for the bug to drive click-through rate. Social share features do not count as custom click-through URLs.
TWO VIDEO VERSION

CONTINUOUS VERSION

| Publisher Player Requirements | Minimum player size for delivery is 300x169 pixels (16:9 aspect ratio) |
| Execution Timeline |
|
| Video Specs |
|
| Video Length | Teaser and Extended Content Video (2 Video) Execution
|
| Bug Specs | The bug can be positioned anywhere on top of the extended content video after the viewer has opted-in. The bug can be animated and can appear by fading in or sliding in. The bug is custom-shaped so it does not cover important sections of the video, and it should not exceed 20% of the video size.
|
Contact your Tremor Video Sales Representative or Account Manager for details on any of our ad formats.
